Timepieces make you feel like a man. They lend a sense of order and can help you out of a pinch if you’re bartering for your life or trying to win back your money at the poker table. My father is a Tag Heuer man. He’s worn the venerated Swiss luxury brand for as long as I can remember. Dude is a doctor. So for him time is precious. He needs something, weighted, balanced, and something that won’t absorb blood. Needless to say his watchbands are never leather. Dad truly respects the brand. He takes pride in the fact that he owns one. Though once, when he was extolling the virtues of owning a Tag Heuer watch it stopped cold on him. But when it did break, Heuer’s customer service was swift and thorough. Let’s say you don’t have Tag Heuer dough – these badboys start at about a grand.
The Victorinox is much more moderately priced – very few exceeding $1000. Victorinox are also steeped in tradition. The company has been supplying the Swiss Army with precision cutlery for well over 100 years. Though they are late to the game, when it comes to watches, my friends who wear Victorinox watches have nothing but good things to say about this hardy ever-growing brand. For my part, I wear a Rolex – my grandfather’s. Vintage. A rose-faced number from the 1950s. Grandpa was a grifter and a small time Detroit hood. Wearing the timepiece about carries with it a certain degree remembrance of him and his more obvious faults. You could say a lot of bad things about gramps but you couldn’t say the man wasn’t a snazzy dresser.
